Brochures are a classic yet versatile tool in the world of advertising. They can convey your brand’s message, showcase products, or inform customers about services in a visually appealing way. Here are three delightful examples of brochure layouts for businesses that push the envelope and capture attention in unique ways.
This tri-fold brochure layout takes the traditional approach and adds a sprinkle of creativity. Perfect for a local bakery, this brochure features vibrant images of delicious pastries on the front cover, enticing readers to open it up.
Upon opening, the first inner panel showcases the bakery’s story, complete with playful illustrations of ingredients dancing together (think flour and sugar doing the tango!). The next panel features a mouth-watering menu, organized by categories like ‘Sweet Treats’ and ‘Savory Snacks,’ each highlighted with colorful icons. Finally, the last panel invites readers to visit the bakery with a special offer: “Bring this brochure for a 10% discount on your first purchase!”
The playful design and engaging content create a delightful experience that is sure to entice customers.
Notes: Consider using a soft pastel color palette to evoke warmth and comfort. Adding a QR code on the back that links to the bakery’s Instagram page can increase engagement.
This Z-fold brochure layout is ideal for a tech startup launching a new app. The sleek design features a glossy finish that gives it a premium feel. The first panel grabs attention with a bold, eye-catching headline: “Revolutionize Your Routine!”
As the brochure unfolds, it introduces the app’s key features with minimal text and striking visuals. Each feature is represented by a dynamic icon and a brief, punchy description. The final panel invites readers to download the app, offering a limited-time promotion: “Sign up now and get your first month free!”
The layout’s clean lines and modern typography make it visually appealing to tech-savvy consumers.
Notes: Use a monochromatic color scheme with pops of bright colors for buttons or icons to create a high-tech appeal. Ensure that the app’s logo is prominently displayed on the front cover for brand recognition.
This bi-fold brochure layout is perfect for a sustainable clothing brand. The cover features a beautiful image of nature, with the tagline: “Wear Your Values.”
Upon opening, the left panel presents the brand’s mission and commitment to sustainability, using earthy tones and organic textures to create a warm feeling. The right panel showcases a selection of best-selling products with images of models wearing the clothes in natural settings. Each product includes a brief description highlighting its sustainable materials and ethical production methods.
The back cover features testimonials from satisfied customers alongside a call-to-action: “Join the Movement!”
This layout not only promotes the products but also aligns with the brand’s values, making it a perfect fit for eco-conscious consumers.
Notes: Consider using recycled paper for printing to enhance the eco-friendly message. Including a link to the brand’s sustainability report can further build trust with customers.