Polls can be a fantastic way to engage your audience and add a sprinkle of excitement to your social media contests. They not only encourage participation but also give you valuable insights into your followers’ preferences. Here are three diverse, practical examples of creative ways to use polls in social media contests.
This poll contest is perfect for food brands or snack companies looking to engage their audience in a fun way. Invite your followers to vote for their favorite snack flavor in a head-to-head battle. You can create an engaging bracket of flavors, like “Chocolate vs. Strawberry” or “Spicy vs. Sweet.” The winning flavor could be featured as a limited edition product, and everyone who votes gets entered into a drawing for a snack prize pack.
Example:
“🌟 Flavor Face-Off! 🌟 Which one gets your vote?
🍫 Chocolate Crunch or 🍓 Strawberry Delight?
Comment below your pick and enter for a chance to win a snack box!"
— Don’t forget to add vibrant images of the snacks to make the post pop!
Notes: You can use Instagram Stories or Twitter polls for this, and consider creating a series of polls to keep the engagement going. Make sure to spotlight the winning flavor with a celebratory post!
Get your audience’s creative juices flowing with a “Caption This” contest using polls! Post a funny or intriguing image related to your brand and ask your followers to come up with the best captions. After a day or two, narrow down the best options and create a poll where followers can vote for their favorite caption. The caption with the most votes wins a cool prize!
Example:
“📸 Caption This!
We caught this cat in action! What should we call it?
1️⃣ Purr-fect Pose
2️⃣ Feline Fine
3️⃣ Cat-astrophic Cuteness
Vote for your favorite caption and enter to win a cat-themed surprise!"
— A humorous image of a cat would make this post irresistible!
Notes: This idea works well on platforms like Facebook and Instagram. You can even encourage followers to share the post to gather more votes!
If you’re in the travel or lifestyle niche, use a poll to help your audience visualize their dream vacation. Create a poll with two different travel destinations and ask followers to vote on which one they would prefer to visit. To ramp up the excitement, offer an entry into a giveaway for a travel-themed prize, like a gift card for travel gear or a travel journal, for everyone who participates.
Example:
“✈️ Dream Destination Poll!
Which getaway are you daydreaming about?
🌴 Bali or 🏔️ The Swiss Alps?
Vote below for your dream vacation spot and be entered to win a fabulous travel kit!"
— Include stunning visuals of both locations to inspire wanderlust!
Notes: This works well on Instagram and Facebook, where visuals can captivate your audience. Make sure to follow up with a post announcing the winner to keep the momentum going!
Using polls in creative ways not only boosts engagement but also makes your contests more interactive and fun. So grab your creative hat and start polling your way to social media success!