The best examples of promote an interview blog post: 3 examples that actually get clicks

Let’s start with the headline promise: three flagship, end‑to‑end examples of how to promote an interview blog post in 2024–2025. Then we’ll layer in more real examples and tactics you can swipe.

These aren’t theoretical. They mirror what you’ll see from smart creators, media brands, and SaaS companies right now.

Example 1: The “social quote storm” for a founder interview

Imagine you’ve interviewed a startup founder about how they grew from zero to $1M in revenue. The old approach is: hit publish, tweet the link once, and hope. The better approach is a week‑long quote storm.

Here’s how that looks in practice:

You pull 10 of the sharpest quotes from the interview. Instead of dumping them into one long thread, you schedule them across LinkedIn, X (Twitter), and Instagram over 5–7 days. Each post uses one quote, a short hook, and a soft CTA back to the interview.

For example, your LinkedIn post might read:

“We didn’t get product‑market fit. We got problem‑founder fit first.”
— Alex Rivera, CEO of BrightPath

Most founders obsess over features. Alex did this instead.
Full interview: [link]

You repeat that format with different quotes. On Instagram, you turn each quote into a simple text‑on‑background carousel slide with a short caption that hints at the story.

Why this works: you’re not just shouting “New interview!” into the feed. You’re giving value in the post itself, then inviting people to go deeper.

As an example of promote an interview blog post: 3 examples, this quote storm is your first pillar. It shows how one interview can become a week of content, not a single lonely link.

Example 2: The “email teaser sequence” for a niche expert interview

Now picture a food blogger who interviewed a registered dietitian about safe weight loss. They want traffic, but they also want trust—especially because health content needs extra care. (The U.S. National Institutes of Health has a useful overview of why source credibility matters in health communication: https://www.nih.gov/.)

Here’s how they promote it using email over three days.

Day 1 – Curiosity teaser (no link yet)
They send a short story about a common mistake the dietitian sees, like skipping breakfast, but they don’t link to the interview yet. The email ends with: “Tomorrow I’ll share the full conversation with the dietitian who changed how I think about this.”

Day 2 – Main interview feature
Now they send the full link with a strong subject line:

“A dietitian explains why your ‘healthy’ breakfast isn’t working”

Inside, they highlight two or three surprising takeaways, then link to the interview.

Day 3 – FAQ follow‑up
They collect reader replies and send a follow‑up email addressing the most common questions, again linking back to the interview as the source.

This second entry in our set of examples of promote an interview blog post: 3 examples shows how you can stretch one interview into a mini‑campaign. You’re building anticipation, then driving traffic, then reinforcing the content by answering questions.

If your interview touches on health topics, you can also add a short note linking to authoritative references like Mayo Clinic (https://www.mayoclinic.org/) or MedlinePlus from the U.S. National Library of Medicine (https://medlineplus.gov/) to support any claims your guest makes.

Example 3: The “content remix funnel” for a thought‑leadership interview

For the third of our core examples of promote an interview blog post: 3 examples, let’s say you host a B2B marketing blog. You interviewed a CMO about how they cut ad spend and still grew pipeline.

Instead of treating the interview as a one‑off, you turn it into a small funnel:

You start with the long‑form interview on your blog.

From there, you create:

• A short downloadable checklist: “7 questions our guest asks before cutting any campaign.”
• A 60–90 second vertical video summarizing one key story from the interview.
• A slide deck you share on LinkedIn, with three before‑and‑after campaign screenshots (redacted as needed).

The blog post becomes the “source of truth.” Every other asset points back to it.

Your LinkedIn caption might say:

Our latest CMO interview has a wild stat: they cut paid spend by 35% and still grew pipeline. Here’s the 7‑question checklist they used before killing any campaign.
Full story + free checklist: [link]

Now your interview isn’t just content—it’s a magnet. People land on the interview, grab the checklist, and join your list.

This is one of the best examples of how to promote an interview blog post while also turning it into a lead‑generation asset.

More real examples of how to promote an interview blog post

Those three flagship scenarios give you a framework. Now let’s add more real examples of tactics you can mix and match.

These examples include social strategies, SEO moves, and even community plays you can run whether you’re a solo creator or part of a bigger team.

Turn one powerful quote into a mini‑campaign

One of the simplest examples of promote an interview blog post: 3 examples in action is the “hero quote” campaign.

You choose a single quote that perfectly captures the interview. Then you:

• Use it as the header text on your blog’s feature image area.
• Drop it into your newsletter as a pull quote that links to the interview.
• Turn it into a short audio or video clip if you recorded the conversation.

For instance, a leadership coach might interview a psychologist about burnout and pull this quote:

“Burnout isn’t about working too many hours. It’s about working too many hours on things that don’t matter to you.”

That line becomes the hook everywhere. It’s a clean example of how one strong quote can carry your promotion across channels.

If you’re dealing with mental health topics, it’s smart to add a short disclaimer and link to trusted resources such as the U.S. National Institute of Mental Health (https://www.nimh.nih.gov/) so readers can explore evidence‑based information.

Use SEO to give your interview a longer life

Social posts give you spikes; search gives you a slow, steady burn.

Here’s an example of how to promote an interview blog post with SEO in mind:

You interviewed a career coach about switching careers in your 30s. Instead of titling it “Interview with Jane Doe,” you optimize around a phrase people actually search for, like “how to change careers in your 30s with no experience.”

You then:

• Add a short, keyword‑rich summary at the top of the post.
• Turn the guest’s advice into scannable subheadings (“Start with informational interviews,” “Build a small proof‑of‑work project,” etc.).
• Include a brief FAQ at the bottom answering search‑style questions: “Can I change careers at 35?” “How long does a career change take?”

Now, every time someone Googles those questions, your interview has a shot at showing up. This is a quieter, longer‑term example of promote an interview blog post: 3 examples that works in the background while you’re busy with other things.

Partner with your guest on cross‑promotion

If your guest has any kind of audience, you’re leaving traffic on the table if you don’t make promotion easy for them.

Here’s a real‑world style example of promote an interview blog post with guest collaboration:

You interview a bestselling author. Before publishing, you send them:

• A short, pre‑written email they can paste into their newsletter.
• Three social captions tailored to their main platforms.
• A few pull‑quote graphics sized correctly for each platform.

You’re not being pushy; you’re reducing friction. Busy guests are far more likely to share if all they have to do is copy, paste, and tweak.

This is one of the best examples of promotion leverage: you tap into your guest’s audience without asking them to do extra work.

Share interview “outtakes” in your community spaces

If you run a Slack group, Discord server, or private Facebook group, you have a built‑in lab for promotion.

Here’s an example of promote an interview blog post using community:

You host a community for indie app builders. After interviewing a developer who sold their app, you share a short, informal note in the group:

Just published a new interview with Sam, who sold their side‑project app last year.
My favorite part we didn’t have time to include: how they handled the first lowball acquisition offer.
Here’s the full interview + the story we cut: [link]

By sharing a little “bonus” context, you make the community feel like insiders, and you give them a reason to click.

Re‑introduce older interviews when news breaks

Promotion doesn’t have to end after launch week. One of the smartest examples of promote an interview blog post is the “news hook.”

Say you interviewed a cybersecurity expert last year about password security. A big data breach hits the headlines this week. You:

• Reshare the interview on social with a fresh intro: “Remember when Alex warned this would happen?”
• Add a short update paragraph to the top of the post referencing the new breach.
• Send a quick email to your list: “This interview suddenly feels very timely again.”

You’re not forcing relevance; you’re connecting your existing content to what people already care about today.

Build a short “best of” reel for multiple interviews

Once you’ve done several interviews, you can promote them together.

As another example of promote an interview blog post: 3 examples and beyond, imagine you’ve interviewed five different founders about their first hires.

You:

• Pull one 10–15 second clip from each interview.
• Stitch them into a short vertical video reel titled “5 founders on the first hire they regret (and why).”
• Post it on TikTok, Instagram Reels, and YouTube Shorts with a caption that links back to a roundup post on your site.

That roundup post includes links to each individual interview.

Now every new follower who discovers you through the reel has a clear path into your interview archive.

How to choose the right promotion mix for your interview

You’ve seen several examples of promote an interview blog post: 3 examples at the core and multiple supporting plays around them. The question is: which ones should you actually use?

A simple way to decide:

• If your guest has a big audience: lean hard on guest cross‑promotion and quote graphics they can share.
• If your topic is evergreen and informational: prioritize SEO, FAQs, and search‑friendly headlines.
• If your brand is highly social: go all‑in on quote storms, reels, and carousels.
• If your list is your main asset: build email teaser sequences and lead magnets from the interview.

Most creators end up with a hybrid. For one interview, you might run a social quote storm plus a single email teaser. For a flagship, high‑stakes interview, you might run the full content remix funnel, a guest promotion pack, and a community outtake post.

The real magic comes from repetition. The more you run these patterns, the faster you’ll spot which examples of promotion work best for your audience.

FAQ: examples of promoting interview posts

What are some simple examples of how to promote an interview blog post if I’m just starting?

Start with two things you can repeat every time: a short email to your list with one strong quote and a week of staggered social posts using different snippets from the interview. These are low‑effort examples of promotion that work even if you don’t have fancy design or video skills yet.

Can you give an example of repurposing an interview for different platforms?

Yes. Say you interviewed a teacher about study habits. You can turn the full interview into a blog post, a three‑part email mini‑series, a short checklist PDF (“5 things A+ students do differently”), and a 60‑second summary video. Each asset links back to the original interview so people can go deeper if they’re interested.

How many times should I promote the same interview?

More than you think. Instead of blasting the same link repeatedly, rotate angles. One week you highlight a surprising quote, another week you share a behind‑the‑scenes story, later you tie it to a relevant news event. The best examples of promotion stretch a single interview across months, not just a launch day.

Do I need the guest’s permission to use quotes and clips for promotion?

If you recorded the interview yourself and your guest agreed to be featured, you’re generally fine using short quotes and clips to promote that specific interview. Still, it’s smart to mention in your initial outreach that you’ll be repurposing the conversation for social posts and email. For more formal settings (like academic or medical interviews), check your organization’s media or communications policy—many universities and agencies publish guidelines on their .edu or .gov sites.

What are some examples of metrics I should track when I promote an interview blog post?

Watch page views, average time on page, click‑through rate from email, and engagement on social posts that mention the interview (likes, comments, saves, shares). Over time, compare these numbers across different promotion tactics. The real examples that perform best for you—maybe email outperforms social, or reels beat static posts—should guide your future strategy.