Flow in Slide Presentations: 3 Creative Examples

Explore 3 unique examples of creating a flow in slide presentations to enhance your design skills.
By Morgan

Creating a Flow in Slide Presentations

Creating a flow in slide presentations is all about guiding your audience through your content seamlessly, making it feel like a captivating story rather than a disjointed collection of slides. Here are three diverse examples that illustrate how to achieve that perfect presentation flow.

Example 1: The Puzzle Piece Approach

Imagine you’re presenting a new product line to potential investors. Your goal is to demonstrate how each piece fits together to create a cohesive brand image. In this layout, each slide represents a puzzle piece of your overall strategy.

Start with a slide that shows the complete image of your product line, using a fun, colorful graphic. Then, each subsequent slide zooms into a specific puzzle piece, like your target audience, marketing strategy, and unique selling points. Conclude with a final slide that brings all the pieces back together, reinforcing how they create a strong, unified brand.

Notes: Use consistent colors and shapes to represent the puzzle pieces, making sure each slide flows into the next visually. You can also incorporate animations to show how the pieces fit together, adding a dynamic element to your presentation.

Example 2: The Journey Map

For a presentation on a customer’s journey through your service, consider creating a journey map layout. This design can visually represent the steps a customer takes, from awareness to purchase and beyond.

Start with a slide that introduces the journey concept, perhaps with a winding road graphic. Each subsequent slide can highlight a different stage, using icons or illustrations to visually represent key points. For instance, you could use a magnifying glass for awareness, a shopping cart for purchase, and a heart for loyalty.

By the end, you’ll have taken your audience on a journey, making it easier for them to understand how each stage influences the overall customer experience.

Notes: Use a consistent color scheme that represents each stage and consider adding brief testimonials or statistics on each slide to reinforce your points. This will enhance engagement and provide a stronger connection to your audience.

Example 3: The Story Arc

What if your presentation was structured like a classic story? This approach is perfect for pitching a new project or idea, where you want to create an emotional connection with your audience.

Begin with a slide that sets the stage, introducing the problem or challenge (the conflict). Then, build the narrative by presenting the rising action—your research, brainstorming, and development phases. Use compelling visuals and storytelling techniques to draw your audience in.

Next, introduce your solution (the climax) with a dramatic slide highlighting how your idea resolves the conflict. Follow this with the falling action—implementation plans and expected outcomes—before wrapping up with a conclusion that reinforces the value of your solution and invites action.

Notes: Use relevant imagery and metaphors to reinforce your story. Don’t shy away from humor or personal anecdotes to make your presentation more relatable! This narrative flow will keep your audience engaged from start to finish.

By applying these examples of creating a flow in slide presentations, you can elevate your presentation skills and leave a lasting impression on your audience!